Sunday, 23 September 2012

Media Homework & 'Grease' Swede.

">Production:

* Stages:

- Film Production occurs from an initial idea for a story, through script-writing, casting, editing and screening the finished product before an audience.

Occurs in 5 phases:


  • Development - Scrip-writing, viability testing, gather resources.
  • Pre-Production - Logistical planning, creative planning, rehearsals & tests, fabrication of art. 
  • Production - Edit picture, sound design, visual effects & titles, mastering.
  • Distribution - Delivery, Marketing.


* Viability Testing: Evaluating a project to determine the producing challeneges before goign to production.
* Execution: Carrying out or putting effect to a plan.


Distribution:

* Accomplished through many ways:

- Theatrical release
- Home entertainment release
- Television program or broadcast syndication
- Digital distribution


  • Standard release
  • Simultaneous release 
  • Straight-to-video release
  • Internet release 


Marketing:

* Film Promotion.

Techniques:


  • In Theaters: Trailers/film posters/slideshows/standees/cardboard 3D displays.
  • Television & Radio.
  • Internet: Paid advertisements/cross promotion comic special editions.
  • Merchandising: Paid co-branding/co-advertising/Promotional giveaways.
  • Promotional Tour.
( This all happens via Audience Research.)

Exhibition:

- Digital exhibition allows non-mainstream films to become more accessible.
Independent cinemas have the capability to screen more films because digital distribution & exhibition is cheaper than traditional methods.

Exhibition of film primarily involves the ownership, management, & operation of cinemas. (Mainstream and Independent.)

Problems involved with exhibitors:


  1. Shifting market conditions
  2. Strong competition
  3. Effects to achieve monopolization of the field
  4. Government regulatory actions
  5. Costly investment in new technologies


Exhibition is the retail branch of the film industry, but their public screening.

The Film Value Chain:

- An industry value chain (or system) could be summarized as a connected series or activities, that combine to create, & deliver, a product (or value) to customers. These activities could include research and development, manufacturing, packaging, marketing & distribution.

- In short-hand, describes the different life stages of a film, from production through to exploitation of a variety of windows.


Swede: 

<iframe width="420" height="315" src="http://www.youtube.com/embed/dkiwLPvzavw" frameborder="0" allowfullscreen></iframe>

At the beginning of this swede, the camera is facing up at the characters, enabling them to be the main focus of the shot. The use of somebody behind the camera humming the a tune from grease, as apposed to playing the actual tune itself, allows the scene to already be more humorous as the tune is being hummed out of tune.
After focusing on the characters staring at each-other for a few seconds, a jump-cut is then used, showing the characters now hugging. This suggests emotion as it is down in a quick, clumsy, un-seamless way. and adds to the comic feel of the scene.
The swede, throughout, makes continuous references to the actual film itself, by taking lines from the film and replicating scenes from the movie.
The characters acting ability, in the swede, is very amateur, which adds to the hilarity and fun - nature of the swede as a whole.
I enjoyed watching this swede very much as, Grease is my favorite film, and seeing it being parodied in such a way, just allows me to appreciate, and enjoy it more.





Tuesday, 18 September 2012

Film production


The Digital Filmmaking Pre-production Process

Step 1: Film Concept
This is the foundation on which to start building your script. An idea or principle/belief you can use as the focus of your script, around which to tell a story.
 
 

Step 2: Writing your script
 
Script: A general term for a written work detailing story, setting, and dialogue.

Step 3: Drawing your storyboards

A sequence of rough sketches, created by an illustrator to communicate major changes of action or plot in a scene. This saves a lot of communication problems when you eventually come to film on set, making your life as director a lot easier.
 
 
 
Step 4: Film Funding
Once you’ve finished your script and storyboards, you may want to send them off to certain companies to try and get financing for you film, allowing you to hire professional equipment or people.
Presentation is very important. If you can, get an illustrator to draw some of your key storyboards.
 
 
 

Step 5: Cast & Crew

Cast & crew are obviously vital if you are to make your film successfully. There are a number of resources available to find the people you need.
 
Step 6: Location, Location, Location

Location:
Filming which occurs at a place not constructed specifically for the production is said to be 'on location'. This is usually outdoors, at a well-known location, or a real • Filming in any location will require plenty of space for cast & crew, as well as moderately easy accessibility for all the camera/sound & lighting equipment.
 
 
Step 7: Shooting Script

The script from which a movie is made. Contains scenes placed in order of filming. Usually contains technical notes and/or drawings. A shooting script is essentially a script that breaks the film into scenes, placed in sequence as they are to be filmed on set/location.
These can include any sketches or photographs of locations, include ideas you may wish to film in as well as scene breakdowns, types of shot (ie. A tracking shot) and technical drawings.
 
Step 8: Scheduling

Your schedule is to accompany your shooting script.
A schedule gives you control over the day-to-day shooting of the film. You can allocate how much time you feel is needed for each shot, by looking at your storyboards and shooting script simultaneously.
Scheduling will certainly test your patience. You will need to make countless calls and send countless E-mails to make sure all your cast and crew are available on the days you want to shoot. If one person can’t make it, then you will need to re-organise the whole day again.
 
Step 9: Call Sheets

A call sheet is a listing of which cast members should arrive for make-up, what time actors/crew are due on set, what scenes they are in and what special requirements (if any) are needed. It is essentially a daily breakdown of the shoot. You should also include pick-up times and locations if you have arranged transport.
 
 
Step 10: Equipment
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 




suggestion guyssss:

really good book, takes you simply through every stage...


Research PDME & Harry Potter Swede

PRODUCTION
The production process are the stages required to complete a media product, from an idea to the final master copy. This process works for any media production including film, video or television.

The three main stages of production are:
Pre-production: Planning, scripting & storyboarding, etc.
Production: The actual shooting/recording.
Post-production: Everything between production and creating the final master copy.

10 stages of producing a film
1) Film concept/ Idea
The start of building up a script, you come up with an idea you can use for the focus of the script.
2) Write the script
Written detailing story and using dialogue is a good way to write a movie
3) Drawing a storyboard
A sequence that is conveyed through drawings can help vizualize how the movie is going to look like.
4)Cast & Crew
Hire actors, a camera man and people who will help makie the film successful.
5)Location
The scene of the filming is an important aspect because you need an intresting place to set the scene, also an area that is big enough to film.
6)A Schedule
Everyone in the cast and crew should be given a schedule of a day-to-day basis of what is happening and where, as this will keep the crew up and speedy and there will be no late filming.
7)Equipment
Make sure you have the correct equipment and it is all working, to cause delays check before the filming starts.
8)ACTION!
Shoot the movie, and make sure there is a steady camera man, also all the actors are ready to be filmed.
9)Editing
Use a good editing program to edit the movie that has been filmed, add special effects or any special effects to make the film more live.
10) Upload, Share and spread!
Spread the movie, upload on youtube, facebook or any other site. Get people to watch it!

Distribution
Uploading trailers on youtube, movie websites, television adverts on many different channels, youtube adverts, facebook adverts, bus adverts, billboards, posters, family and frriends, upload on many social networking sites.

Marketing
Getting to know the audience, this is when you ask a wide variety of the target market and you question them on what kind of movies they like and what aspects. Getting to know the target audience, will help develop a movie where it is targerted at a particular age group, knowing what they like will increase the popularity of the movie. Films can be sold on the internet, you can buy to download a movie on youtube, you can also order movies off blu-ray dvd's, or you can go to any superkarket, dvd shop to buy a copy of a legal dvd to watch at home.

Exhibition
The process of 'mouth-to-mouth' is used frequently amonst many people, this means spreading the word in positiveness. When you hear about a film by a friend or family, it is more likely going to persuade you to watch the movie. Therefore, spreading the movie viral, online on sites such as youtube and facebook will allow you to get the audience to view your film. Uploading on youtube, then sharing on facebook will allow your friends and fammily to view your film. That is the quickest way to let people view it, and also asking people to watch the film.

Harry Potter Swede

At the beginning of the scene, it starts off with a Harry Potter tune which makes the swede more mysterious, ''You can't leave him with these people Dumbledore'', this clearly indicates this is a Harry Potter swede because of Dumbledore's name. The lightning mark on the forehead, also suggests that it is Harry Potter because he is the only one that has it, given my Voldemort. I also like the use of costumes, it is very budget and the use of of editing in a cartoon monster adds a sense of fun to the swede. I like the editing of the swede, also the blooper at the end made it less realistic.